Traditional crafts have been an essential part of Indian history, culture and life. This handbook looks at craft as both a cultural artefact that reflects people’s worldviews, indigenous practices and traditions, as well as a source of income generation and development that is inclusive. India’s rapid development has meant a break-down of traditional economies, and including craft production-to-consumption systems. Meanwhile, there is a call to action from different factions to protect, revive and reinvent craft, because the inherent sustainability of the systems that underpin it are essential for the sustainability of India and her people. Against this backdrop, this book examines the current landscape of craft in India—its production and marketing in different parts of India, the incorporation of innovation and technology, the push for sustainability and equitability in the handicraft ecosystem and promising government policies that have proved beneficial for craftspeople. It also discusses various challenges that artisans, micro-entrepreneurs, and marketers face working in the space. With contributions from leading experts in the field of design, activism, policy, education, cultural heritage and entrepreneurship, this volume provides a comprehensive and in-depth picture of the history, economics and future of craft and its relationship with sustainability. An authoritative resource on Indian craft, this handbook will be useful for scholars and researchers of sustainable development, development studies, architecture, design, heritage studies, cultural studies, political economy and public policy.
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